Founded by the Elton John AIDS Foundation (EJAF), the U.S. President’s Emergency Plan for AIDS Relief (PEPFAR), Unitaid, The Global Fund to Fight AIDS, Tuberculosis and Malaria (GF), the Children’s Investment Fund Foundation (CIFF), Johnson & Johnson (J&J), and Gilead Sciences, the Coalition will expand the diagnosis and treatment of HIV infections in men, particularly in sub-Saharan Africa.
Multiple approaches will be deployed to reach MenStar’s goals: data analytics and human-centered design to better adapt services to men; nuanced demand creation; targeted marketing; innovations, such as HIV self-testing; supply-side solutions. The partnership will also ensure essential HIV commodities and services are available to meet increased consumer demand.
MenStar partners will share findings and progress including integration opportunities, and impact on women, to help optimise the best approaches.
The establishment of MenStar was announced on July 24 2018 by Sir Elton John and the Duke of Sussex at the 22nd International Aids Conference in Amsterdam.